Wan Shan Jiu 5696 Asemsed n Baijiu sɣur Zhang Yanhui

Wan Shan Jiu 5696 Asemsed n Baijiu sɣur Zhang Yanhui d anerbaz yettwaqadren meqqren n 2023 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.

LfeṭṭaAkemmus· 2023

Wan Shan Jiu 5696 Asemsed n Baijiu

sɣur Zhang Yanhui

Amsaɣ: Wuhan Pufine Creative Technology Co., Ltd.

Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Akemmus

25,798

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #141116

Rzu ɣer usmel Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Wan Shan Jiu 5696 Asemsed n Baijiu

Wan Shan Jiu 5696 d afeṣṣel n usemsed i yiwen n Baijiu ašinwa n uswir aεlayan yettuheggan i ssuq agraɣlan. Taqerεunt tesεa talɣa n tigert (triyangel) iǧehden, tebeddun. Talɣa-agi n tigert tesdukkel iferdisen n ccbaḥa n tmesdagt taklasikit n utaram akked tikti n usammar yeqqaren belli tlata d nettat i d-yettarwen akk ayen yellan di ddunit. Iṣenεiyen s tlata n tsektiwin n yemḍiqen mechuṛen n ddunit zzin-d i tqerεunt, ttakken-d ttṣewwiṛa n yiwen n yinig i d-izzin i ddunit. Yiwet n tbadjit n uzzal yettwaneqcen tettbeggin-d tazmert n lqima n ufaris. Tabewwaṭ n usefk akked tqerεunt zemren ad ttwaḥerzen yerna ad d-ttusknen i sin yid-sen.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lfeṭṭa

Wan Shan Jiu 5696 Asemsed n Baijiu d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Wan Shan Jiu 5696 Asemsed n Baijiu ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: As a high-end Chinese Baijiu with a purpose for overseas, it combines cultures of eastern and western together. The triangular bottle, solid and stable, which reveals the blend of the triangle decorative elements of western architecture and "Three begets all things of the world" of eastern thought. The beliefs of both western "Knight" and eastern "gentleman" are presented by a 3D metal badge, reflecting its high quality. To be surrounded by the images of worldwide landmarks on the bottle, which express the hope to spread abroad and communicate with the world.
Tigejdiwin & Akemmus: Gift Box Size:325*155*115mm
Bottle Size:248*82mm
Tibzimin: Shanghai, Chinese Baijiu, Classical Building, Packaging Design, Triangular Bottl
Tasnakta n Ufares: The triangular bottle, solid and stable, full of infinite possibilities. To be surrounded by three-dimensional relief of the world-famous landmarks on the bottle, it produced a visual and emotional association of travelling around the world, highlighting the theme of globalization. The stereoscopic carved metal badge reflects the quality and grade of the product.
Asewḥel n Usnulfu: As a high-end Chinese Baijiu that starts from Shanghai and promotes to the international market, the biggest challenge is to explore the differences in similar products and combine the characteristics of Shanghai urban culture to find a way to integrate the different cultural fields of the East and the West.
Anadi: It is easy to arise homogeneous competition in Baijiu market of China. As a global oriented high-end product, the new breakthrough and direction are required to find out. When we see western triangular patterns are found on ancient Chinese pottery of 3000 years ago, while the Louvre Museum adopts the design of the Pyramid, all of them crossed the boundaries of time, space, culture and art, and brought inspiration as well as the bold attempts and challenges of the design.
Aseḥbiber: There are fifty-two classical foreign-built buildings with a history of more than one hundred years standing on Shanghai Bund, which prove that the cultures, arts and products of different countries and regions can be integrated with each other. Get inspiration from western classical architecture while integrate eastern and western cultures, this product would start its journey from this eastern city and get a worldwide market.
Tanzagt n Usenfar: The project started in Nov.,2021 in Wuhan and finished in June,2022 in Wuhan.
Tanila n Umahil: It would naturally arouse the attention and emotional resonance of the users as it combined the landmark with the product, which could boost the spread and promotion when it associated with urban culture, architectural environment, art exhibitions, commemorative activities and tourism. Both the packing box and bottle could be used for display and present as a work of art or collection with little discard and waste.
Igmamen n Terbaɛt: Creative Director: Zhang Yanhui
Designer: Xiang Shasha
Illustration：Wang shijie
Technical director: Zhou Xiaoli
3D Scene Rendering：Luo Kang
Imsuren n Tugniwin: Xiang Shasha
Wang shijie