Nu Us Tawecca n Uḥraz sɣur Salvita Bingelyte

Nu Us Tawecca n Uḥraz sɣur Salvita Bingelyte d anerbaz yettwaqadren meqqren n 2023 Tarbaḥt A' Design Award n Uzzal deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.

UzzalAkemmus· 2023

Nu Us Tawecca n Uḥraz

sɣur Salvita Bingelyte

Amsaɣ: Salvita Design

Anerbaz n Tarbaḥt A' Design Award n Uzzal deg Taggayt n Akemmus

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Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #150140

Rzu ɣer usmel Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Nu Us Tawecca n Uḥraz

Nu Us d aḥraz i yettwaxedmen i uḥraz n ummtawi (immunité) i yettwatteṭṭfen snat n tikkal deg wass. Aɣbalu-agi yegber snat n tqaruyin: taqarurt tamellalt i yikapsulen n tṣebḥit, akked tqarurt taberkant i yikapsulen n yiḍ. Amgirred gar aberkan d umellal yessehwan asenqad gar snat n tewsatin. Ticaraḍ n yiṭij d waggur s wini n uzegzaw (asfaray) ttcerriɣent yal taqarurt. Snat n ticaraḍ-agi ttedduklent d yiwet n tugna ticki taqaruyin ttwaskaren tama tama, ayen id-ibeggnen belli sin yikapsulen ilaq ad ttwaṭṭafen s tikelt. Tibṭaqiyin ttwaseknen s tarrayt n "screen printing" yerna sfeṛnen taɣara n usebter usrid.

Asmekti

Ɣef Tarbaḥt A' Design Award n Uzzal

Nu Us Tawecca n Uḥraz d amerbaḥ n Tarbaḥt A' Design Award n Uzzal, tagmat i yisnulfa yelhan i yemmalen ayen i d-ttrajun yimdanen seg yisnulfa yelhan. Imerbaḥen n Uzzal ttbanen d tmusni, tmahilt d tazmert n yimahilen-nsen. Nu Us Tawecca n Uḥraz ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Isnulfa-a ttwaɛezzen imi ɛawnen deg tudert, rran ddunit ugar n lxir.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: It was necessary to clearly distinguish the difference between the day and night capsules, so the idea of white and black bottles was apparent. The sun and moon symbols also distinguish the different supplements, but when the bottles are placed together, the symbols beautifully merge into one whole, emphasizing the need to consume the capsules together for maximum effectiveness. The logo font and the main word immunity are uniquely created by subtly combining letters.
Tigejdiwin & Akemmus: Label is Width 163 mm x Height 60 mm
Tibzimin: Supplement, immunity, labels, packaging design, brand identity, graphic design, branding, Salvita Bingelyte, Salvita Design, Lithuania
Tasnakta n Ufares: Screen printing
Asewḥel n Usnulfu: The goal was to create a product that would provide a calming aura rather than a burst of color in an already stressful life. There was no advantage in overwhelming consumers with too many design elements, so a minimalist, clean design was chosen. The most difficult thing was to come up with a way that would spice up the packaging and give it uniqueness. The result is a new, stand out product design with a creative twist.
Anadi: Creating a direct, no fuss packaging design is an absolute necessity nowadays. The packaging has simple fonts and minimal colours that give it a light hearted quality while still highlighting the day and night capsules.
Aseḥbiber: Salvita Design created a new brand identity and clever packaging for the vitamin supplement, Nu Us. The stress and anxiety of the last few years has driven consumers to seek ways to improve their health by strengthening their immune system. With a balanced daily dose of two unique pills, Nu Us supplements are made to support twenty four hours immunity with maximum vitamin absorption. The morning capsule boosts energy and balances stress levels while the night capsule improves sleep quality.
Tanzagt n Usenfar: Started in August 2022 and finished February 2023 in Vilnius, Lithuania.
Tanila n Umahil: Black and white packaging is timeless and will never go out of style. It reflects the highest quality with simplicity and elegance. To add an interesting twist, these designs use simple sun and moon shapes in bright yellow to catch the eye. Yellow shines with optimism, enlightenment and happiness. It instills energy, evokes pleasant feelings and captivates the viewer with ease. On the labels, the elegant uppercase font creates a dominant aesthetic and portrays a transparent and honest brand.
Imsuren n Tugniwin: Salvita Bingelyte (Stylist / Photographer)
Erin Hope Stevens (Copywriter)