Dream Of The Blue Asemsed n tqerεet n ccṛab sɣur Wen Liu d anerbaz yettwaqadren meqqren n 2026 Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.
LbrunzAkemmus· 2026
Dream Of The Blue Asemsed n tqerεet n ccṛab
sɣur Wen Liu
Amsaɣ: Shenzhen Oracle Creative Design Co.,Ltd.
Anerbaz n Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Akemmus
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #173073Afeṣṣel
Ɣef Dream Of The Blue Asemsed n tqerεet n ccṛab
Dream Of The Blue d asemsed n tqerεet yettwaxedmen i baijiu n Ccinwa n uswir aεlayan. Taqerεet teḥrez talɣa taklasikit n tmarka, terna-yas udem n ureṭṭal i d-yekkan seg usaru Investiture of the Gods, s tneqqicin tiqburin ineqcen s telqey ɣef yiri-s meṛṛa. Taqerεet s lekmal-is, ula d aneqquc n ureṭṭal, tettwaxdem d yiwet n tṣebbiḥt n uẓaraf s usnulfu n usemsel s yiwen n uxeddim, ayen yettaǧǧan lexṣas n uxeddim ad iqqim d amecṭuḥ. Tanicant n zdat tettwaxdem s ulaminyum yettuεawden useqdec. Asemsed yesεa tiddi n 105 ɣef 105 ɣef 308 n yimilimitren.
Asmekti
Ɣef Tarbaḥt A' Design Award n Lbrunz
Dream Of The Blue Asemsed n tqerεet n ccṛab d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Dream Of The Blue Asemsed n tqerεet n ccṛab ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Dream Of The Blue Asemsed n tqerεet n ccṛab yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- Dream Of The Blue x Investiture of the Gods: Aspiration Meets Myth. Yanghe's premium brand partners with the blockbuster film, fusing its culture of dream-seeking with the spiritual power of an iconic legend. This collaboration crafts an epic narrative where fine liquor interprets cinema, creating a cultural feast in honor of dreams and timeless tales.
- Tigejdiwin & Akemmus
- 105mm×105mm×308mm
- Tibzimin
- Baijiu, Yanghe, Dream Of The Blue, Investiture of the Gods, Co-branding, Crossover
- Tasnakta n Ufares
- The entire bottle, including the armor motif, is crafted as a single piece of glass through a one-piece molding process. This monolithic structure significantly enhances production cost-efficiency. The front emblem is made from recycled aluminum, underscoring our tangible commitment to environmental responsibility.
- Asewḥel n Usnulfu
- The pivotal challenge in this design lay in balancing aesthetic ambition with cost constraints. While metal was the ideal material to realize the armor, its use would have significantly increased material and labor costs, extended production timelines, and contradicted our sustainability goals. In response, the team underwent multiple rounds of design refinement and in-depth research into glass manufacturing techniques. The innovative solution was to integrate the armor as an embossed relief directly onto the glass bottle itself. This approach not only achieved substantial cost savings but also delivered a visually striking result.
- Anadi
- The growing influence of Chinese mythological IPs is clearly demonstrated by the commercial success of related films ("Ne Zha," "Investiture of the Gods") and games ("Black Myth: Wukong"). Yanghe Dream Of The Blue collaboration with "Investiture of the Gods" is a strategic embrace of this trend.
This partnership not only expands Dream Of The Blue's product line and cultural appeal but also significantly elevates its brand recognition. It further achieves a deep integration of baijiu culture with cinematic art, injecting new energy into the global promotion of Chinese culture. Ultimately, these concerted efforts will enhance the brand's long-term value. - Aseḥbiber
- More than a central prop in "Investiture of the Gods," the armor embodies the belief in safeguarding the nation. Dream Of The Blue fuses this motif into its classic bottle shape, forging a tangible bastion for dreams and an unwavering commitment to excellence. Adorned with intricately carved, ancient patterns, the design is elevated by a layer of profound Eastern artistry.
- Tanzagt n Usenfar
- Project Launch Date: October 25, 2024
Location: Shenzhen Oracle Creative Design Co., Ltd. - Tanila n Umahil
- This collaborative product is more than a cross-industry dialogue between baijiu and cinema; it is a dedicated effort to propel a profound integration of Chinese baijiu culture and the cinematic arts. This initiative stands as a significant step towards presenting Eastern culture with renewed vitality on the global stage.
- Igmamen n Terbaɛt
- Creative Direction: Wen Liu
Design Execution: Shaokun Xiao
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