Chips BCBG Agḍil n wuččči sɣur Arome Agency d anerbaz yettwaqadren meqqren n 2020 Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.
LbrunzAkemmus· 2020
Chips BCBG Agḍil n wuččči
sɣur Arome Agency
Amsaɣ: BCBG - La Ducale
Anerbaz n Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Akemmus
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #71297Afeṣṣel
Ɣef Chips BCBG Agḍil n wuččči
BCBG d tamarkat n čips i d-yettwaxelqen deg 2001 di unẓul n Fransa. Tamarkat-agi tettakk-d afaris n tɣaṛa tameqqrant s tisnulfatin timeqqranin n yiɛeṭṭalen d yimɣiman. Imsundaf xelqen deg 2020 tagrumma tamaynut n yinugrimen i tebrikt tamaynut n čips. Xedmen ɣef wunmud n čips/inugrimen. Tunɣilin-agi timaynutin ttmalen-d tagrumma n čips s wudem aneṣli yesseḍḥuyen. Inugrimen-agi d ižeḥḥawen, d ifuriwen am ufaris i d-ttmalant.
Asmekti
Ɣef Tarbaḥt A' Design Award n Lbrunz
Chips BCBG Agḍil n wuččči d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Chips BCBG Agḍil n wuččči ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Chips BCBG Agḍil n wuččči yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- The brand of BCBG craft chips offers top quality manufacturing with great creativity of recipes and flavors. The new range is based on a series of characters in the shape of chips which illustrates the recipe of each product with a fun and warm tone. Each character is an unique creation because each product has a unique taste..
- Tigejdiwin & Akemmus
- The big packaging measures 200 mm width x 300 mm height and the small one measures 200 mm width x 200 mm height.
- Tibzimin
- chips, design, packaging, minimal, food
- Tasnakta n Ufares
- The graphics used for the range of chips is a clean and impacting graphic. The lightness given to packaging connotes the product as a natural product, healthy and authentic. Each product is represented by a friendly character.
- Asewḥel n Usnulfu
- Modernize the range without losing customers. Stand out from other packets of chips to attract new customers.
- Anadi
- We first thought about a range of characters corresponding to each product in the range. Then we drew with Illustrator and adapted them according to the product. We
- Aseḥbiber
- Our agency was inspired by clean and impacting packaging, especially from the United Kingdom and Brazil. We also take a lot of inspiration from packaging from Favourite Design and a Design Award Books. We are looking also inspiration on Instagram.
- Tanzagt n Usenfar
- The project started in 2009 and we create the last one this year, in 2019, the products are now distributed in all SNCF bar wagons, but also at Carrefour, Intermarché and Monoprix in France.
- Tanila n Umahil
- Chips are made in the south of France with natural products. No coloring agents and preserving products.
- Ibrivan
- BCBG is a brand of La Ducale.
- Igmamen n Terbaɛt
- Delphine Goyon : Art Director & Graphist
Remi Vicente : Director of the agency
Catherine Alamy : Graphist - Imsuren n Tugniwin
- All design and images created by Agence Arome.
Photographer for the website : Pauline Daniel
Yettwaxellṣen
Snirem Seld Designers.org
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