Logothetis Agdil n wučči sɣur Antonia Skaraki d anerbaz yettwaqadren meqqren n 2021 Tarbaḥt A' Design Award n Ddheb deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.
DdhebAkemmus· 2021
Logothetis Agdil n wučči
sɣur Antonia Skaraki
Amsaɣ: Logothetis
Anerbaz n Tarbaḥt A' Design Award n Ddheb deg Taggayt n Akemmus
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #94668Afeṣṣel
Ɣef Logothetis Agdil n wučči
Yemma Tɣerfant, asirem n dayem, tessekḍaw-d yiwen n design awurman i yiwet n tarrayt taqburt n uxeddim. Lexlat Logothetis deg Zakynthos, Lheggoǧ Leγnan, tessekḍaw-d azalen d wazal n ugemmu agrikan aleqdim s tɣarma tummizt. Tirmit seg lexlat ar ttabla temlaqa d tsenselt n design, tqessiṭ d branding. S temagit takuẓit d teṣfawt, akked teḍḍwa n urarin i yimesḍawen n wass-a, agdil-a yettmuddu-d yiwet n tatmurt tafukt i yessawlen meṛṛa ineɣlafen ad t-awin!
Asmekti
Ɣef Tarbaḥt A' Design Award n Ddheb
Logothetis Agdil n wučči d amerbaḥ n Tarbaḥt A' Design Award n Ddheb, tagmat tuffirt i yisnulfa n umezwaru yelhan s waṭas. Imerbaḥen n Ddheb d isnulfa d imaynuten d imeqqranen. Logothetis Agdil n wučči ad d-yefk lqima ur nesɛi amgarad, ad yeǧǧ ddunit tennuɣ.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- A contemporary design for a traditional way of doing. Mother Nature unfolds some of her secrets, and the brand, Logothetis Farm in Zakynthos, Greece, offers her unique gifts to all. The farm to table experience met the magic of design and storytelling. That is how a classic and clean identity with a playful twist was created. Cute illustrations and soft pastel colours make this series easily recognizable and memorable. The packaging gives a warm, joyful aura.
- Tigejdiwin & Akemmus
- It goes without saying that the creative approach was designed to minimize processing in packaging and to facilitate recycling. All materials were uniquely sourced and meticulously chosen to enhance the experience and narrative of the stories of the products.
- Tibzimin
- Logothetis, Organic, Bio, Packaging, Design, Storytelling, Farm, Greece, Zante, Zakynthos
- Tasnakta n Ufares
- Glass jars, paper boxes and metal tins.
- Asewḥel n Usnulfu
- The most difficult creative challenge was to link all meanings in one graphic concept. At the same time, a way to share the values and importance of Zakynthos heritage, while giving the design a modern twist, had to be found.
- Anadi
- An extensive research was carried out for the task of creating brand concepts and the subsequent refinement of the final design version. In addition, a thorough market research was conducted in order to frame the market, the competitors and the potential buyers. In addition, mood boards were formed to better express the values and ethos of the company, and to agree on a direction and a design concept.
- Aseḥbiber
- Do you know Mother Nature? She is to whom the care of the earth has been given. Enchanted by the stories and myths about Mother Nature, and inspired by the spontaneity of real life moments, the creatives behind this project worked towards the creation of a brand for people with a true zest for life.
After all, the term Mother Nature was first coined here, in Greece. Ancient Greeks were the first to imagine nature personified as a young woman who represents the eternal source of creation. - Tanzagt n Usenfar
- The project began and finished in 2019 in Athens, Greece.
- Tanila n Umahil
- The attention to detail in design and storytelling reflected the character of the products, revealing the hard work invested in each one of them, and the consumers appreciated the final packaging.
- Igmamen n Terbaɛt
- Creative Director: Antonia Skaraki
Designers: Andreas Deskas, Evri Makridis, Valia Alousi
Copywriter: Sotiria Theodorou - Imsuren n Tugniwin
- A.S. Advertising, 2019
Yettwaxellṣen
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